Marketing-focused proofreading

We work primarily with marketing teams, advertising agencies and business professionals, providing a specialist service which perfects their communications for publication online and in print.

Marketing-focused proofreading

We work primarily with marketing teams, advertising agencies and business professionals, providing a specialist service which perfects their communications for publication online and in print.

For all of your writing wrongs

Future Perfect provides a specialist proofreading service, developed specifically for marketing communications teams. We undertake everything you’d expect from a traditional proofreader, yet go much further – helping to prepare your work for publication. Our service usually includes a second-stage vetting: text is first vetted before being added to a document or web page and is then vetted again, just before publication, to ensure that no mistakes have slipped in during production or through others’ input.

Flexible workflow

Our quality-control process fits easily into your current copywriting and content-creation workflow. Whichever document formats you work with, we can quickly become a part of the team. We’re used to working with document formats such as Microsoft Word, Google Docs and Adobe Acrobat – along with online collaboration tools such as InVision, Workiva and Workfront Proof (formerly ProofHQ).

Future Perfect vets many types of written communication:

  • annual reports
  • booklets
  • brochures
  • CVs
  • direct mail
  • leaflets
  • letters
  • mailers and emailers
  • menus
  • packaging
  • point-of-sale material
  • presentations
  • scripts
  • speeches
  • training material
  • video scripts
  • websites

Future Perfect assesses text for grammar, spelling, syntax, consistency and meaning – not checking it just for spelling, as undertaken by many conventional proofreaders.

In addition, Future Perfect examines typography of the final design, to ensure that proper typographical characters are used, as well as reducing visually distracting elements, such as rivers, widows and orphans.

The entire service is designed to do exactly what the rest of the production team is doing: helping to polish the text, so that the finished piece is as error free and ironed out as possible.